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The MonaVie Acai Berry Super Fruit Juice - Mona Vie Scam?

Published 12/30/08 (Modified 3/8/11)
By MoneyBlueBook

Review of MonaVie and The Acai Berry Fruit Juice Company's Health and Marketing Claims

MonaVie. Mona Vie. The word actually sounds like a spin off of some french phrase (mon ami), but when I hear the name, two things immediately come to mind - acai berry juice and multi level marketing pyramid scheme. The MLM business scheme or pyramid marketing concept usually elicits a series of red alert alarm bells in my brain's BS scam detector, however, I'm willing to take a closer look at MonaVie before rendering my personal critique and verdict. After having tried out and actually tasted the MonaVie acai berry fruit drink, I have to admit, it's a rather sweet and tasty beverage - sort of a crisp combination of grape juice, blue berries, black berries, and a hint of dark chocolate. There's not much negative commentary I can sling at the MonaVie product in terms of taste alone, but the outrageously expensive price tag and the rather suspicious marketing approach of the company leave much to be desired.

As an ordinary American consumer and a casual observer, I'm not sure what to make of this whole MonaVie acai berry fruit juice craze that seems to be sweeping the health and fitness world. The product's been featured on the Food Network and on daytime talk shows for women like the Rachel Ray show, and eagerly touted by popular television hosts like Oprah Winfrey as the ultimate nectar of the gods. At least several medical commentators have appeared on The Oprah Winfrey Show recently to promote the acai berry as an invaluable source of super food nutrients and as a magical method to promote youth and bodily rejuvenation. While most of the on-air health commentators were on the Oprah show to promote their individual books, even Oprah herself seemed to jump on the acai berry bandwagon, endorsing the nutritional claims of the tiny purple berry in her own boisterous way.

And it's not just celebrity women either (who in my sexist opinion tend to be very ultra health conscious). Even celebrity guys seem to be getting in on the acai super fruit craze as well. There are numerous photos floating around on the internet of well known celebrities (both male and female) photographed with���� their MonaVie acai juice bottles. I've seen hip hop stars and motor sport athletes on MTV's Cribs show opening up their refrigerator doors for the camera to proudly display their prized rows of ultra-expensive MonaVie branded acai juice bottles. To top it off, when the Boston Red Sox won the Major League Baseball World Series in 2007, you even had several pitchers and players publicly thanking the Mona Vie company and attributing their athletic success to the seemingly magical healing powers of the MonaVie acai berry drink. When professional athletes who have just won the most competitive pinnacle award of their profession celebrate their triumph by giving a ringing endorsement of a particular enhancement product, citing the competitive advantages it allegedly provided their bodies through the grueling eight month long baseball season, I definitely take notice. However at the same time, my curiosity is greatly tempered with a strong dose of skepticism and suspicion at the celebrity's personal motivations for such a resounding product recommendation - and I find myself wondering if the celebrity was partly motivated by financial considerations.

Without a doubt, MonaVie is a popular and highly promoted superfruit juice product, frequently mentioned in popular entertainment and athletic circles among the rich and trendy. It also has a strong growing presence online and on TV, but then again, so do many of the numerous get rich quick schemes and snake oil scams out there, featuring all types of facial cleaning products and useless weight loss shakes and pills. All such popular products have their own legion of compensated celebrities ready to help make the sales pitch and enthusiastically promote the product to the audience. Just because a product is heavily marketed and seems popular does not make it legit. Thus I wanted to take a more objective look into the MonaVie product itself, its health claims, and its marketing approach to decipher for myself the legitimacy of the brand. My primary goal is to answer these series of questions - Is MonaVie a scam? Does MonaVie acai juice berry drinks actually provide the health benefits re-soundly touted by its army of rabid distributors? And finally, is MonaVie a product I would actually purchase and consume for myself as an average, everyday mildly health conscious consumer?

The MonaVie Acai Berry Juice Product

MonaVie is a fruit juice drink made up of a blend of 19 different fruits. In a nut shell, it's like Odwalla or Naked branded smoothie drinks - except the drink is marketed as an acai berry product and it comes in a fancy looking wine bottle to give it allure. While the company refuses to disclose the actual numbers detailing individual juice makeup, it eagerly markets the fruit juice cocktail as some type of specially formulated super fruit juice, citing its composition of acai berries for its supposed magical ability to cure all sorts of physical and mental ailments. While the company does not expressly state that the MonaVie acai berry juice drink is capable of amazing healing properties, that is the marketing direction the company seems to strongly hint at. Obviously due to legality reasons, MonaVie can't officially claim its juice drink to be a health elixir, but it sure seems like it unofficially wants to based on the promotional dance it's constantly engaging in.

Inside of its fruit juice drinks, MonaVie lists as one of its primary ingredients - the acai berry (pronounced ah-sai-ee) - a small purple black fruit about an inch in size and produced from the acai palm tree in the Amazon of Brazil. Through its network of distributors, the MonaVie company promotes the message that its unique acai berry juice blend contains many of the antioxidant related health benefits associated with the acai berry and other special fruits. Supposedly, these super fruits are packed with powerful nutrients and antioxidant compounds that uniquely protect the body's cells from damage and disease, boost the immune system, and slow down the otherwise inevitable process of aging. However, much of the alleged health benefits of MonaVie and the extent of the nutritional value of acai have been called into constant debate and frequently questioned by naysayers that cast suspicion at what exactly is contained in MonaVie and the extent of its alleged nutritional value if any. Certainly, the company's reluctance to share detailed information about the specific acai berry concentration found in its bottles and its mysterious refusal to reveal detailed proportional make up of how the���� fruit juices in the MonaVie blend are made up continue to fuel discussions abut the health claims made by the product's distributors.

Monavie Acai Is Sold Exclusively Via A Questionable Multi Level Direct Sales Approach (AKA Pyramid Scheme)

Mona Vie acai juice drinks are not available in traditional supermarket chains or grocery stores like Safeway, Kroger, or Wegmans, and they're not even available via specialty health minded retailers like Whole Foods or Trader Joe's. You definitely won't find the company's products at discounters like Walmart or Costco - no, the MonaVie company shuns the traditional sales outlets in favor of a more personalized and almost cult like marketing approach.

MonaVie was launched in January 2005 by a long time direct sales marketing veteran and since then, the company has relied exclusively on a multi level marketing strategy to promote and sell its expensive juice drinks. For all intents and purposes, the company's more of a powerful marketing machine than a health food provider. Certainly there may be substantially better fruit juice products out there at much cheaper prices, but frankly, and somewhat commendably, MonaVie does a pretty powerful job of hyping and cleverly convincing health fanatics that they absolutely must drink this product everyday to live their lives to the fullest.

By tapping into a sales stream that takes advantage of trusted personal relationships to generate sales, the company has become wildly successful - at least on the sales side. Those unfamiliar with multi level marketing (MLM) may be more familiar with its common nickname - the pyramid scheme. A MLM or pyramid scheme relies on a direct sales technique based on a relationship referral business model whereby trusted people are the engine components that drive the commission based sales. Whenever a sale is made, a lofty commission is paid out, not only to you (the person who made the sale), but also to the person who referred you into the marketing program as well as to the person who referred your direct referrer - hence the pyramid nature of the arrangement. Because these multi level marketing programs are so potentially lucrative for those at the top of the pyramid (the upline), the system strongly encourages and incentivizes participants to zealously promote the product and heavily recruit new entrants into the program (the downline) to further earn sales and commissions for those on the up line.

Now, the one thing that must be made clear is that not all multi level marketing programs or pyramid schemes are inherently evil or illegal. Not all pyramid schemes are blatant scams or disreputable shell games the same way that Ponzi Schemes are. In fact, there are many otherwise thinly legitimate multi level marketing programs out there such as Amway, Avon, Mary Kay, Herbalife, Tupperware, and all sorts of online affiliate programs. However, many of these MLM based companies suffer from the same stigma and questionable scrutiny that MonaVie faces as well. While not outright frauds or scams like the way Nigerian 419 scams are for example, the same scammy concerns arise because many of these MLM programs really only benefit those at the top of the marketing pyramid and often encourage overzealous sales techniques that frequently lead to almost predatory recruiting tactics and pitches. Oftentimes as well, many of these MLM programs demand contractually obligated sales quotas that members must satisfy every month or face having to purchase the products themselves to meet the sales quota requirement. In the case of MonaVie's contractually obligated arrangement for wannabe new distributors into the program, new entrants are obligated to buy at least 4 bottles a month of the pricey acai berry juice. They don't come cheap and failure to sell enough bottles every month will require that the distributor contractually purchase the required quota for personal use.

As noted by an investigative news article from Newsweek, according to income disclosures, most of the million strong sales team of MonaVie appear to be really just drinking the juice themselves rather than selling them as originally intended. More than 90% of supposed distributors of MonaVie are actually considered wholesale customers, whose earnings were mostly discounts on sales to themselves. Remarkably according to the article, fewer than 1% of the MonaVie marketing pyramid's sales people qualified for commissions and of those, only 10% made more than $100 a week. The Newsweek article even goes on to state that according to a top MonaVie recruiter, while obviously not disclosed by the company, the MonaVie multi level marketing program's drop out rate's around 70%. It's certainly a fascinating tidbit to keep in mind as you ponder the question of whether MonaVie's a scam. While I personally don't think MonaVie is a scam as they do offer an otherwise legitimate fruit juice product, the acai juice company sure has rather unsavory fringe elements to it.

In regards to the secret world of direct sales and pyramid marketing, I had my first negative exposure to MLM programs when I was recruited by a company called Vector Marketing to sell Cutco branded knives back when I was just an 18 year old high school student. For some odd reason, many fellow high school students such as myself were targeted with elaborate marketing sales pitches by Vector Marketing recruiters to become trained in the art of tapping personal relationships to sell ridiculously and insanely overpriced Cutco steak knives to our friends and family members. Obviously, our recruiters were eager to train us into becoming their commission earning downline so that they could profit from our sales as our upline referrals. While the Cutco knives we lugged around and sold were of obvious high quality, they were no where even close to being worth the exorbitant price demanded of each individual cutlery. Quality is one thing, but they were and to this very day, are still vastly overpriced. While I was able to tap into my personal relationships and beg a few neighbors to shell out hundreds of dollars for a few knives out of pity, I remember always feeling extremely scammy and sleazy during my rehearsed sales pitches to supposed loved ones. As a mere 18 year old at the time, I wasn't too fond of���� having to take advantage of my close relationships for financial gain. There was nothing illegal or deliberately evil about the whole sales system, but the whole multi level marketing approach simply felt shady and rather manipulative to me.

Mova Vie Is Extremely Expensive and Overpriced Despite Its Alleged Acai Berry Health Properties

The MonaVie acai berry juice product is not cheap. In fact it's downright expensive - ridiculously overpriced at astronomically rip off levels if you ask me. A single MonaVie juice bottle will cost you $30-$40 per bottle, for a little more than 25 fluid ounces of the fruit berry mixture. According to the promotional material, to fully appreciate the nutritional benefits of acai berry juicing, you're supposed to drink at least 2 fluid ounces of the purple stuff in the morning, and another 1 ounce at night. At the rate suggested by the MonaVie company, a single bottle will last you about a week. At $30-40 a bottle, that comes out to $120-$160 a month, and $1,440-$1,920 a year. Unless you are swimming in money and flush with dollars like the professional athletes or financially well off���� like celebrities Oprah Winfrey or Rachel Ray, chances are, you're going to find regular consumption of this product to be well beyond your financial means. The lucrative price of each expensive bottle of Mona Vie can probably be traced back to the high cost of commission maintenance that must be paid out to the entire pyramid marketing chain upon each sale.

Because of the multi level marketing nature and aggressive direct sales promotional tactics of MonaVie distributors, a wide array of ridiculous health and nutritional claims seem to have blanketed the internet. Sometimes it's a little difficult figuring out which writer is trustworthy and which one is blatantly a sales guy. I have personal gut-feeling suspicions that sizable portions of these favorable web-based health comments and supposed online testimonials were made by MonaVie distributors and financially interested sales promoters trying to hype up the appeal of their pricey cash cow via fake product reviews. A quick browse of the internet quickly reveals all sorts of outlandish testimonies and anecdotal stories by random people - claims of how MonaVie acai juice drinking cured their heart disease, healed their arthritis, alleviated stress and depression, cured their acne, reversed their aging, repaired joint damage, got rid of joint and back pain, cured their cancer, treated their diabetes, made them more energetic, and even improved their sex life. The craziest claim I've seen was some gentlemen who claimed that his steady diet of Mona Vie acai berry juice made his special male anatomy organ larger and more virile. I've even read a few ridiculous claims by anonymous female commentators on various Mona Vie related blog posts touting how acai berry juicing grew their chests and helped make their breasts larger. The myriad of outlandish and totally unsubstantiated claims are quite abundantly available online - an unfortunate side effect that distorts the truth, whenever there is a lot of sales money to be had.

Now it's one thing for a product to be expensive and it's a whole different matter altogether if the product doesn't actually do what it says it is supposed to do. The literature and research on the amazing health benefits of drinking MonaVie and the supposed God-like healing properties of acai berry juice are still not entirely definitive. While there is little doubt that berries and fruits such as acai, blue berries, blackberries, and pomegranates common loads of nutritional vitamins and powerful compounds such as cell repairing antioxidants, the research is not yet entirely supportive that these are indeed super fruits that can cure all and heal all. There is scientific evidence that the acai fruit and other dark berries are uniquely high in Oxygen Radical Absorption Capacity (ORAC), a rating system that evaluates a food product's ability to fight harmful free radicals in the body, but that doesn't mean that a single fruit can potentially replace all other alternative sources of vital nutrients.

To be fair, the MonaVie company doesn't actually go out of its way to blatantly promote the MonaVie product as a magical berry elixir anymore. MonaVie does not actually make the health and nutritional claims itself. Due to stricter federal scrutiny of Mona Vie's official claims, the company has drastically cut back on its previous assertions of health benefits and healing properties. The company is now content with marketing the MonaVie drink as merely a high end fruit juice product, letting its legion of cult like Mona Vie acai berry drinkers and promoters hype the unbelievable health benefit innuendos on their own. After all, the motto of the MonaVie company is - "Drink It, Feel It, Share It" - which sounds more like a sales focused marketing directive of sorts to me.

Acai Berries Do Contain Lots Of Nutrients - They Just Don't Have Super Healing Powers As Suggested By Some Independent MonaVie Distributors

As a mild defense for the key heralded component of MonaVie's juice product - the acai berry does indeed contain abundant nutritional value. There is quite a bit of research touting the health benefits of acai berry as a good source of fiber, minerals, vitamins, polyphenols, and antioxidants for healthy bodily performance. The expensive acai fruit does indeed contain a wealth of nutritional benefits compressed into each little purple berry, but then again, much of the same health benefits can easily be found in large concentrations in other more common and cheaper fruits such as bananas, blue berries, and apples as well.

Despite my admitted fondness for the taste of acai, I'm extremely wary of buying into the whole MonaVie acai juice product because I simply do not know how much of acai can be found in each bottle. Because MonaVie refuses to disclose the actual composition of its juice drinks, we do not know for certain the exact breakdown of its juice cocktail and the exact amount of expensive acai berry concentrate in the blend. It's very important to keep in mind that the MonaVie juice mixture doesn't contain acai berries exclusively. It's comprised of an admitted blend of 19 fruits - including many common and cheap fruits like bananas and apples, easily found in your neighborhood grocery store. If you really buy into the claimed health benefits of juicing and nutritional potency of acai berries, there are much easier and cheaper ways to get your purple berry fix. Most grocery stores sell acai berry juice variations and even certain online stores sell similar acai berry laden juice drinks, acai powders, and acai capsules for much, much less.

The fact of the matter is that people are always looking for the easy way out and frequently are all too eager for a magic potion that will make take away the need to put in effort. There is plenty of research touting the overwhelming health benefits of a low fat, low sugar diet comprised of lots of fish and whole grain foods. There is also overwhelming evidence that smoking and excessive alcohol drinking wrecks havoc on physical and mental health, and that daily consistent exercise is absolutely essential to healthy living. Yet, we as humans seem to ignore those simple practices and remain perpetually enamored with the possibility that there are super fruits out there that can serve as magic silver bullets to our health problems and ailments. The reality is that there is no such thing as a one size fits all super fruit. Proper health and nutrition requires a good moderated balance of fruits, vegetables, and proper exercise - not the services of a single food product - especially not one that is so expensively priced.

How To Buy MonaVie Online And Test Out Acai Berry Juices For Yourself (Remember, It's Not Cheap and Its Health Claims Are Not Fully Substantiated Yet)

Recently, I purchased a few bottles of MonaVie online simply to test out and review the juice product for myself since I didn't know how else to try it out for free. While I have no intention of actually signing up as a distributor or getting myself locked into some multi level marketing contract, I think it's perfectly understandable if there are people out there who remain curious about the fruit juice blend. It's admittedly rather tasty, albeit extremely expensive and somewhat overrated. Personally, I don't buy the magical juice berry claims of the MonaVie supporters and chose to consume the drink on a one time limited basis as I would any new drink. If you really want to start juicing, buy a fruit juicer for yourself or buy pre-made fruit smoothies from the grocery store. Many of these pre-made blends contain acai berry and they're a much cheaper way to get exposed to the nutritional value of acai should you so choose to partake. If you really insist on joining the MonaVie acai berry craze, there are plenty of equally good generic acai berry brands out there as well - in various just-add-water powder products and pills.

In the event you are determined to test out MonaVie acai berry drinks or similar acai berry products based on curiosity, here are a few ways to buy them online. Remember, it's not an endorsement, and I'm just pointing the way for you if you insist:

  1. MonaVie Active Health Juice With Acai (Amazon) - 1 Bottle of the dark purple stuff.
  2. MonaVie Active Juice Bottles With Acai (Amazon) - 4 bottles - A way to buy MonaVie online without having to agree to some recurring sales contract.
  3. MonaVie Juice Bottles With Acai (eBay) - Cheapest method to buy MonaVie online without commiting to a distributorship agreement, but requires eBay auction bidding.
  4. Natrol - Acai Berries 1000mg Per Serving 60 Capsules (Amazon) - 60 capsules
  5. Organic Acai Fruit Capsules with Camu Camu (Amazon) - 60 capsules - The Brazilian acai berry in pill form.
  6. 100% Pure Acai Fruit Powder with Camu Camu (Amazon) - 90 grams - Just add water to make an acai powder juice drink.

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329 Responses to “The MonaVie Acai Berry Super Fruit Juice - Mona Vie Scam?” 

  1. Corey says:

    I read all of your negativity, but you never cite your sources..... Also, you say about the illegal claims, but are people making actual health claims, or just stating a fact about how they feel better? All of the information given to a person BEFORE they sign up is there, and it states it is not intended to cure or prevent a disease. That being said, they are able to make FDA approved claims about Monavie Pulse, and how it benefits the heart.

    Since I feel it necessary to note, THIS IS NOT A CLAIM, but rather a personal experience for myself and my family. My mothers Luekemia Meds were cut in HALF, after about 2 months on this. Before that, they were giving her more and more, and the doctor was dumbfounded on what she did different. My wife and myself sleep through the night, wake up rested, and do not have the joint pains that we used to. My mother in law is also feeling the same benefits me and my wife are. I dont see how this cant be affecting us, when its the only thing that we have all changed in our diets. So, if its in our heads, then that is great, I will keep buying it to keep the illusion alive, because the results speak for themselves. As stated earlier in this paragraph, THIS IS NOT A CLAIM, but a personal experience.

  2. Corey says:

    Your problem with distributor making the claim about it being as high as 30%-50% is not monavie, but those personal distributors. I have never heard anyone claiming that they knew the percentage. The reasoning for the other 18 fruits is that they all work in succession with each other. Go to the department of agriculture, and read the published articles on Monavie. Check out the research thats happened as well. University of florida has done research on this, and while it doesnt guarantee results in the human body, they say that it most likely will be beneficial to the human body when performed in their studies.

    It also states "Acai berries are already considered one of the richest fruit sources of antioxidants". In a previous posting by Jason, it was said that they were not even close to that of blueberries in terms of antioxidants, yet here is research that states differently.

    Another part of the article from the university of florida states "One reason so little is known about acai berries is that they're perishable and are traditionally used immediately after picking,". Hence that is why the patented freeze-drying process is so essential to keeping their health benefits. They did state this is all done in a model system, and that they need further research, but also that when it shows good in a model system, that it is a good sign of how they would do in the human body.


  3. Jay says:

    Again the University of Florida study was not on Monavie it was done by Dr. Talcott who has publicly denounced Monavie for using his research. Google his name and Monavie and WAVU. He states that he's taking legal action against the company for misleading people with his research.

    It seems that you are confusing Acai and Monavie. Jason did not state that the Acai berry is lower than blueberries. He stated that MONAVIE is lower which is absolutely true. He even used Monavie's own inflated (my opinion and the opinion of the Chromodex study cited above) numbers on their ORAC score. It has an ORAC score lower than just over a dozen blueberries according to Monavie/AIBMR research and the USDA's score on blueberries.

    I've cited several facts if you took the time to read them and accept them for what they are. The fact that Monavie has had their patent rejected, see the WIPO link above. The Men's Journal study that shows Monavie to be no more nutritious than apple juice. I have not motivation to not be honest about Monavie. Distributors can't say the same thing.

  4. Jay says:

    Check that it was WSAV that reported on Talcott outing Monavie for using his research.

  5. Jay says:

    Crystal you think Monavie works hard to maintain integrity? How? Why is Kevin Vokes still active? He should have been banned not allowed to rise in the organization. And how about Lou Niles the self proclaimed cancer expert? Is he what you call integrity? The man who was court-martialed for rape. http://www.armfor.uscourts.gov/opinions/1996Term/95_0738.htm If I was worried about integrity I wouldn't associate my company with someone like that. Would you? He's in quite a few company promo videos. Or how about that Larsen was VP of marketing running pretty much the exact same scam for Dynamic Essentials before the FDA forced them out of business and made them dump their stock in a landfill. Monavie, and Larsen, used to claim that the product contained Celedrin which then led to a lawsuit by the makers of Celedrin, Imagenetix. Integrity? Talk about opinion vs. fact.

    I'm glad you brought up the IDS. Here's a bullet point analysis of the IDS so that it's very clear what its saying. Included a link too so you can see the analysis that Mr. Fitzpatrick performed. Good stuff.

    .77% receive 65% of all commissions paid out.
    Average income of the bottom 99% of all distributors was $3.75 per week before product costs and expenses.
    The bottom 91% of the company received NOTHING.
    Of the 9% that did get a check the bottom 99% of them received on average $59 a week before product costs and expense.

  6. Crystal says:

    Jay, I realize that you are on a mission to "spread the facts" as you see them. That is fine. I am not trying to sway your opinion. I only posted to allow people to see there are always two sides to every story. For all things you can find positive and negative. Like I said before, you are intent on burning a company at the stake for the choices of individuals. My family and I have had nothing but positive experiences with Mona vie and I am by nature a very analytical and judgmental person. I am not impulsive or gullible. I make informed decisions and I am impressed with Mona vie's product and their compensation plan.
    MLM is not for everyone, as with any opportunity. Some choose to achieve and others choose not to try. I actually went to a meeting last night and met a black diamond that has been involved with Mona vie since Feb. 2006. You may be surprised to hear that it wasn't a cult brainwashing. He told his story of how he became involved with Mona vie, how he likes the product with out making any claims of medical benefits and why he chose to pursue the business side. He enjoys what he does makes a very good living and is able to spend more time with his family and give them opportunities he couldn't when he was selling real estate.
    Your "Facts" are skewed due to the math and terminology you chose to use. The 91% you keep talking about that do not make any money, most choose not too. And for the record are not at the "bottom". There are very many enrollees that are distributors to buy the product for wholesale and personally consume it, because for them it works. Like I said before MLM is not for everyone. We have family members that have been "distributors" for over a year just to buy the juice at wholesale. My father has been enrolled for 6 weeks and is pursuing the business side. He is making more money than my cousin that got him involved. The people at the top do NOT always make more money. He is also already making more money than my mother made at her traditional job, because he chooses too. Back to the "people at the bottom" I know where the people at the bottom make less money, traditional business where the people at the top (management) make more than everyone below. That is a pyramid. MLM is a web. A web of support that will allow you to achieve what you set out to achieve, if you choose. You can always read what Trump and Kiyosaki have to say about network marketing.
    Mona vie is an international company and growing by leaps and bounds. There were over 160,000 new enrollees last month. That is pretty amazing growth for a product that you say could not work. I am amused also with how you point out only distributors have good things to say about Mona vie. Of course they are distributors they like the product and they purchase it. As a pointed out before, you get a better price for being a "distributor". It is only a label not an obligation. Being a distributor does not mean you have to sell anything or share with any one. Also it is not like signing up for a cell phone. There is not a binding contract to "trap" people into paying. You can cancel at any time with a click of a button.
    What about other companies that advertise using the media – if I was to tell some one I really liked a movie or a restaurant and the companies were to pay me a percentage instead of paying advertising companies (Like I stated before that have made an art form out of implying) would I only be telling them I liked it for personal gain? No. What about referral bonuses? Tax preparation companies and cell phone companies to name a few give customers referral bonuses, would I only refer a friend for the cash? No, if I had a bad experience that is what I would tell them. I would not refer them. Would I continue to frequent a restaurant or buy a product I didn't like? No.
    You talk about how expensive Mona vie is. It cost less than 5 dollars a day. Most people spend more than that on energy dr

  7. Roseann says:

    Well, it's been awhile since I last checked in here - Whew! What a bunch of BS!

    First, I'm not going to try to argue with what some of you negative people are trying to do out here. My opinion stands that this is a great product based on my own experience with it, and that of my husband's and at least a dozen others that I know that have and continue to drink it. If I actually thought any of you would listen I would take the time and energy, but obviously you only want to try to catch evil distributors that are all lying cheats and are only out for their own good and don't care what happens to anyone but themselves. (That's an awful lot of rotten people out there that haven't been put in jail yet!)

    Let me make my point here by simply pointing out to anyone ELSE out there that is actually interested in the TRUTH that Jay (above) apparently doesn't really pay much attention to his "research" OR if he DOES, then he obviously is doing what he's accusing the awful distributors of doing, and knows that he's misleading people. (I don't really think that's the case because I'm not one of those perpetually negative people. I think he's just SO negative and thinks he knows everything that he's just GOT to SAVE all the rest of you from the EVIL MLM juice monster! Isn't that NICE of him to protect you like that so he can - what? Sleep better at night? While he is at the same time, depriving you from just TRYING something all natural that might actually HELP whatever ails you so you can decide for yourself?)

    But I've obviously become distracted. I'll simply ask you to read the link that Jay gave you above (because I'm open minded and DID so I would know every side of the story) on Dr. Niles. I don't know the man, but did believe the video he was in because it made sense to me, and have shown it to my friends as well because if it was true, I wanted them to benefit from that knowledge as well. When I went to that link above that Jay says shows you what an awful man Dr. Niles IS after he was "court-martialed for rape", I actually READ most of the article, and if Jay bothered to go to the END of that, he would have seen that it was most likely consensual (based on others' testimonies, not just his) and the court REVERSED THEIR DECISION. The woman voluntarily went into the man's bedroom - in 1987 - and allowed him to use a massager on her. DUH. READ what you send people the link to! It only makes you even MORE unbelievable.

    I'm not going to waste anymore time on this site because there is a distinct lack of anyone actually trying to do anything GOOD. (No offense meant for the drinkers out there or the people that have an open mind. It's just that we're out numbered on THIS site.) I just wanted to point out the ERROR above so that those of you that didn't bother going to that link didn't think what Jay obviously wanted you to think about Dr. Niles. (Which isn't to say he's a saint - I have no idea - but at least that link didn't say what he'd like you to believe it said.)

    Based on this I haven't bothered to go any further with your accusations. I don't know how YOU can sleep at night since the people that believe your rantings will never know if the product might have a beneficial effect on them. It obviously works for some people. Unless EVERYONE THAT SAYS THAT IS A LIAR. You'd have to be stupid to NOT be a "distributor" if you were going to be buying it to drink it since you'd save a TON of money (unless, of course, nobody told you that.) So much of that huge percentage of "distributors" that aren't making any money never intended to build a business or make any money- they just wanted to get the juice at wholesale. But you ignore that FACT and choose to misrepresent the figures. It's an all natural fruit and berry product so what's the big deal? GET A LIFE!

  8. Jason says:

    Back to Jay's question about your comment on integrity. It's not just a few rogue distributors. The fish rots from the head down. Jay cited a top distributor, the owner of the company, and the star of several promotional videos for having a lack of integrity. If anyone thinks that Monavie isn't responsible for all of the claims made by their distributors I can assure you that the FDA has a very different opinion. Just because Larsen said that policing distributors is like "herding cats" doesn't excuse him or the company of responsibility for what they say. They knew exactly what would happen and boy is it ever happening.

    Kiyosaki likes to sell books, bad books in my opinion. Much like MLMers high up on the food chain like to sell bad sales tools. They know what will sell. If Trump really thought MLM was the way to go in business he'd probably be involved in one. But of course he's not. Probably because as Thomas Bonora, a professor at Harvard Business School stated "We do not teach such methods [MLM] at the Harvard Business School; they are not part of the curriculum; to my knowledge, they are not taught at this or any other reputable business school in the country . . . Multi-Level Marketing schemes, like chain letters and other devices, sometimes are at the borderline of what is legal -- and over the borderline of what is ethical."

    You chose to only focus on the 91% who make no comissions. You ignored the fact that of the 9% that do get paid 99% make on average $59 a week. There is no bad arithmitic or confused terms as you stated Crystal; just a very bad business model for most who waste their money getting involved.

    So how is this good for you? Monavie's own research indicates that it's not that good. How is it any better than juices that sell for 1/5 of their wholesale price? Many of these juices don't contain any preservatives; imagine that. How do they work hard to maintain integrity? If you can answer those questions I'd appreciate it. Thanks and have a great weekend!

  9. Dana says:

    It boggles my mind the number of pro Monvie forces that grossly and vastly outnumber the ones trying to shed light on the acai berry health scam. The ones with vested financial interests in promoting their snake oil are definitely out in force to stifle the naysayers and keep their overrated acai product flying into the refrigerators of hapless suckers who are still getting lured into the health and fitness promises of what is essentially a fruit juice cocktail.

    Save your money folks and stay away from MonaVie and its acai berry juice ilk! That's my opinion as someone with a bit of common sense. Jay is right. It's too bad there are too few people like him willing to post actively on blogs on forums like this to stop the health misinformation being spewed by profit minded sales MLM people. The Monvie MLM pyramid folks have little credibility in my mind...no matter what they say.

  10. Stephen says:

    I refer to the post written by John on February 10th, 2009 at 12:15 pm.

    Obviously upset by the article, John shouted (using CAPS) the whole way through his comments.
    I guess MonaVie has done nothing to keep him calm.

    As for his statement about the "MORE" project "giving back to Brazil to save the rainforest and providing men, women, and children with hope", we need to remember that any company that gives back in the form of charity is tax deductable.

    John, you talk about companies that pay their CEOs millions of dollars. I bet the CEO of MonaVie has a whopper of an income. What about this Brig Hart? He seems shady, and I know he is a multi-millionaire.

    MonaVie sounds like a pyramid structure to me, and I do hope the Australian authorities will keep a close eye on this company.

  11. Linda in CO says:

    "Sounds Like", sounds like. All I know is that the people who use Monavie have seen incredible results and the reason why is in the way that the acai berry is harvested by the people who grow it and the way that it is grown. There are always those who don't know, who will snipe at anything and everything.
    You apparently have no knowledge of the product. I speak from experience, and testing. My daughter did extensive research after she was amazed by the results. Her son had serious health issues until a neighbor introduced them to Monavie. We went from there. Then my daughter did extensive research on the company before she became involved. She went to meetings in CA where Monavie is big. There are countless places there to get the information. She took time out of her busy day to find out what the company was like and how they work. The employess are well-recompensed and there are many companies that are run in this manner. Not pyramid.
    How about Avon? Fuller Brush Co.? Tupperware?
    Monavie has been approached by Costco, but they will not cut out the thousands of distributors who have been working for the company for several years.

    All I know is Monavie works, the comapny is solid and backs it's distributors, and benefits are awesome. I don't use that word a lot, but I use it when appropriate. Don't disparage what you don't know.

  12. Linda in CO says:

    You don't know what you are talking about. I have tested Monavie, and the competition which truly is garbage.

    I have contrasted using Monavie and then stopped to see what the effects are. A friend of mine, who is slightly older than I also did the sam thing.

    I have told of my health issues above-she had similar problems, and she was also totally amazed at the results! Not even mentioning why we first tried Monavie-for our grandson's digestive problem.

    If you haven't tried it, then why are you here? If you have, you will know what the rest of us do-that it is an incredible product! It has saved me from multiple surgeries, and at the last exam, my orthopedic surgeon was excited, and was going to try Monavie himself!
    By the way, I am in Colorado. One of my client lived near John Elway, and said a couple of years ago that John "could barely walk". Last year, I heard that Mr. Elway has been using Monavie for several months and is back playing golf.
    My son in law is a golf pro who had bursitis in his elbow until using Monavie. He has his awesome swing back.
    I can go on and on if you like....

  13. Crystal says:

    Okay Jason – yes integrity - Mona vie has been in business for 4 years. The distributors from the beginning have shared stories of amazing health benefits of drinking Mona vie and promoted the positive aspects of better health. The stories are from personal experience or of people close to them. The FDA stepped in and put a stop to their freedom of speech because it hadn't been "proven in a lab". The company was told that they were no longer able to talk about a wide rage of medical benefits, not because they were lies. (Just for the record there are a number of doctors that are supporters not only of the acai berry but of Mona vie) However, distributors ARE still allowed to talk about the increase in energy, sleeping better and less aches and pains. I am at a loss to understand the naysayer point of view when not one of you have said you have tried Mona vie. It is berry juice people, a blend of 19 fruits from around the world. Fruits that are grown in conditions free of pesticides and other chemicals, it is just good nutrition.
    It is funny you mention that at Harvard business they do not teach MLM….. Why would they have to? Network marketing doesn't need to be that complicated. It is about sharing a product that you like with people you like. You can build a business by believing you can. People have to go to Harvard Business to be able to climb the cut throat corporate ladder. All you need in direct selling is to be able to talk to people. It takes all kinds to make the world go round and just because people chose to take a path you don't understand doesn't make it wrong. As for your $59.00 a week – I have had people ask me what I am doing different because of the difference they have seen in me. I GAVE a bottle to the people who asked - they drank it, loved it and now buy it from themselves and the company sent me $245.00. So now I am in the average and I wasn't trying to make any money (or I wouldn't have given it away) just helping my friends. The difference between Jay and Jason and myself is - I speak form PERSONAL experience - Jay and Jason are just spouting "sources" from the web.
    You can always find negativity especially if you are looking for it…..that is how I found this site. :o)

  14. Scott says:

    If you want to keep paying $45.00 a bottle for fruit juice go ahead. I just think it is sad how people fall for this scheme. I tried the product for about 6 months because a friend of mine is a distributor and talked about how good the stuff was and what it can do. So I gave it a shot, and it did nothing for me, I noticed no difference. I'm sure there are some benefits, but not worth $45.00 a bottle. I then decided to try making my own juice using my blender and a combination of blue berries, black berries, straw berries, spinach, carrots, and broccoli. It sounds nasty but the berries and what ever other fruits you want to throw in make it kind of tasty. Also since it's blended you get everything you need without the additives, plus the fiber. I believe this is so much better, for one thing you know exactly what's going in it and it's a lot less expensive. I have been doing this for about 2 months now, and have notice a significant difference from sleeping better to having a lot more energy.
    I've also talked to a few other people who did not want to be distributors but were talked into trying the product said the same thing, they did not notice any difference. So far the only people I have found who have any good to say about the product are the ones trying to make their "Fortune" selling it. It's also funny how everyone of them use the same lines about how good it is. When you ask them why it cost so much, they always give the same answer "Can you put a price on your health" . Or when you ask them about how the selling is going, they say "you don't have to sell this stuff because it sells itself". Like I've said in the past, if you bottled plain grape juice in a fancy bottle, charged a high price, and told everyone how awsome it is and how it will make a world of difference in regards to your health. People would swear they have been cured of many ailments and feel so much better. It's the power of the mind. But if you are nieve enough to fall for this scheme I feel sorry for you and hope you will eventually come to your sences, and not contribute to such a rip off.

    And for the people who prey on the nieve to make a profit you have no morals. If you want to make money go out and earn it honestly.

  15. Corey says:

    Beautifully put Crystal. I like how people compare it to grape and apple juice, and say that it is no better, and cite magazines on it, when in essence, they are being deceitful to what actually was said in the articles. By rewording it to suit their tastes, they are actually the ones lying to people. Some of them should be politicians, as they know the lingo well it seems...

  16. Jay says:

    Monavie's own data from AIMBR studies indicates that it's no better from an antioxidant standpoint. And the nutrition info is in black and white.

  17. Crystal says:

    Jay, I am not finding the "black and white" and I have been all over AIMBR's website. Maybe you can give me the exact link that supports what you are saying. Thank you.

  18. Corey says:

    Same here, where is the "black and white"? Apparently I need help finding it.

  19. Crystal says:

    Also Jay. I am sorry I forgot to mention, I did read what Talcott had to say
    in April of 2008 - almost a year ago. I am posting for everyone to read -
    That way they have all the information and it is not taken out of context.
    In the past year Mona vie has made it clear to their distributors what claims can and can not be made legally accourding to the FDA. In all my experiences with the distributors in the company they are following the guidelines.

  20. Matt says:

    Taking the Acai Berry has changed my life in many ways. I have more energy, I am healthier, and have been able to get over that "so called" hump in the gym. It's amazing that the mass media is just finding out about this amazing Super Fruit. I highly recommend it to everyone! In fact, I HAVE recommended it to everyone:).
    There are so many good things about the Acai Berry; the antioxidants, building the immune system, and most importantly, fighting the number 1 and 2 causes of death in the United States....heart disease and cancer. Enjoy getting healthy everyone, you deserve it!

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