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The MonaVie Acai Berry Super Fruit Juice - Mona Vie Scam?

Published 12/30/08 (Modified 3/8/11)
By MoneyBlueBook

Review of MonaVie and The Acai Berry Fruit Juice Company's Health and Marketing Claims

MonaVie. Mona Vie. The word actually sounds like a spin off of some french phrase (mon ami), but when I hear the name, two things immediately come to mind - acai berry juice and multi level marketing pyramid scheme. The MLM business scheme or pyramid marketing concept usually elicits a series of red alert alarm bells in my brain's BS scam detector, however, I'm willing to take a closer look at MonaVie before rendering my personal critique and verdict. After having tried out and actually tasted the MonaVie acai berry fruit drink, I have to admit, it's a rather sweet and tasty beverage - sort of a crisp combination of grape juice, blue berries, black berries, and a hint of dark chocolate. There's not much negative commentary I can sling at the MonaVie product in terms of taste alone, but the outrageously expensive price tag and the rather suspicious marketing approach of the company leave much to be desired.

As an ordinary American consumer and a casual observer, I'm not sure what to make of this whole MonaVie acai berry fruit juice craze that seems to be sweeping the health and fitness world. The product's been featured on the Food Network and on daytime talk shows for women like the Rachel Ray show, and eagerly touted by popular television hosts like Oprah Winfrey as the ultimate nectar of the gods. At least several medical commentators have appeared on The Oprah Winfrey Show recently to promote the acai berry as an invaluable source of super food nutrients and as a magical method to promote youth and bodily rejuvenation. While most of the on-air health commentators were on the Oprah show to promote their individual books, even Oprah herself seemed to jump on the acai berry bandwagon, endorsing the nutritional claims of the tiny purple berry in her own boisterous way.

And it's not just celebrity women either (who in my sexist opinion tend to be very ultra health conscious). Even celebrity guys seem to be getting in on the acai super fruit craze as well. There are numerous photos floating around on the internet of well known celebrities (both male and female) photographed with���� their MonaVie acai juice bottles. I've seen hip hop stars and motor sport athletes on MTV's Cribs show opening up their refrigerator doors for the camera to proudly display their prized rows of ultra-expensive MonaVie branded acai juice bottles. To top it off, when the Boston Red Sox won the Major League Baseball World Series in 2007, you even had several pitchers and players publicly thanking the Mona Vie company and attributing their athletic success to the seemingly magical healing powers of the MonaVie acai berry drink. When professional athletes who have just won the most competitive pinnacle award of their profession celebrate their triumph by giving a ringing endorsement of a particular enhancement product, citing the competitive advantages it allegedly provided their bodies through the grueling eight month long baseball season, I definitely take notice. However at the same time, my curiosity is greatly tempered with a strong dose of skepticism and suspicion at the celebrity's personal motivations for such a resounding product recommendation - and I find myself wondering if the celebrity was partly motivated by financial considerations.

Without a doubt, MonaVie is a popular and highly promoted superfruit juice product, frequently mentioned in popular entertainment and athletic circles among the rich and trendy. It also has a strong growing presence online and on TV, but then again, so do many of the numerous get rich quick schemes and snake oil scams out there, featuring all types of facial cleaning products and useless weight loss shakes and pills. All such popular products have their own legion of compensated celebrities ready to help make the sales pitch and enthusiastically promote the product to the audience. Just because a product is heavily marketed and seems popular does not make it legit. Thus I wanted to take a more objective look into the MonaVie product itself, its health claims, and its marketing approach to decipher for myself the legitimacy of the brand. My primary goal is to answer these series of questions - Is MonaVie a scam? Does MonaVie acai juice berry drinks actually provide the health benefits re-soundly touted by its army of rabid distributors? And finally, is MonaVie a product I would actually purchase and consume for myself as an average, everyday mildly health conscious consumer?

The MonaVie Acai Berry Juice Product

MonaVie is a fruit juice drink made up of a blend of 19 different fruits. In a nut shell, it's like Odwalla or Naked branded smoothie drinks - except the drink is marketed as an acai berry product and it comes in a fancy looking wine bottle to give it allure. While the company refuses to disclose the actual numbers detailing individual juice makeup, it eagerly markets the fruit juice cocktail as some type of specially formulated super fruit juice, citing its composition of acai berries for its supposed magical ability to cure all sorts of physical and mental ailments. While the company does not expressly state that the MonaVie acai berry juice drink is capable of amazing healing properties, that is the marketing direction the company seems to strongly hint at. Obviously due to legality reasons, MonaVie can't officially claim its juice drink to be a health elixir, but it sure seems like it unofficially wants to based on the promotional dance it's constantly engaging in.

Inside of its fruit juice drinks, MonaVie lists as one of its primary ingredients - the acai berry (pronounced ah-sai-ee) - a small purple black fruit about an inch in size and produced from the acai palm tree in the Amazon of Brazil. Through its network of distributors, the MonaVie company promotes the message that its unique acai berry juice blend contains many of the antioxidant related health benefits associated with the acai berry and other special fruits. Supposedly, these super fruits are packed with powerful nutrients and antioxidant compounds that uniquely protect the body's cells from damage and disease, boost the immune system, and slow down the otherwise inevitable process of aging. However, much of the alleged health benefits of MonaVie and the extent of the nutritional value of acai have been called into constant debate and frequently questioned by naysayers that cast suspicion at what exactly is contained in MonaVie and the extent of its alleged nutritional value if any. Certainly, the company's reluctance to share detailed information about the specific acai berry concentration found in its bottles and its mysterious refusal to reveal detailed proportional make up of how the���� fruit juices in the MonaVie blend are made up continue to fuel discussions abut the health claims made by the product's distributors.

Monavie Acai Is Sold Exclusively Via A Questionable Multi Level Direct Sales Approach (AKA Pyramid Scheme)

Mona Vie acai juice drinks are not available in traditional supermarket chains or grocery stores like Safeway, Kroger, or Wegmans, and they're not even available via specialty health minded retailers like Whole Foods or Trader Joe's. You definitely won't find the company's products at discounters like Walmart or Costco - no, the MonaVie company shuns the traditional sales outlets in favor of a more personalized and almost cult like marketing approach.

MonaVie was launched in January 2005 by a long time direct sales marketing veteran and since then, the company has relied exclusively on a multi level marketing strategy to promote and sell its expensive juice drinks. For all intents and purposes, the company's more of a powerful marketing machine than a health food provider. Certainly there may be substantially better fruit juice products out there at much cheaper prices, but frankly, and somewhat commendably, MonaVie does a pretty powerful job of hyping and cleverly convincing health fanatics that they absolutely must drink this product everyday to live their lives to the fullest.

By tapping into a sales stream that takes advantage of trusted personal relationships to generate sales, the company has become wildly successful - at least on the sales side. Those unfamiliar with multi level marketing (MLM) may be more familiar with its common nickname - the pyramid scheme. A MLM or pyramid scheme relies on a direct sales technique based on a relationship referral business model whereby trusted people are the engine components that drive the commission based sales. Whenever a sale is made, a lofty commission is paid out, not only to you (the person who made the sale), but also to the person who referred you into the marketing program as well as to the person who referred your direct referrer - hence the pyramid nature of the arrangement. Because these multi level marketing programs are so potentially lucrative for those at the top of the pyramid (the upline), the system strongly encourages and incentivizes participants to zealously promote the product and heavily recruit new entrants into the program (the downline) to further earn sales and commissions for those on the up line.

Now, the one thing that must be made clear is that not all multi level marketing programs or pyramid schemes are inherently evil or illegal. Not all pyramid schemes are blatant scams or disreputable shell games the same way that Ponzi Schemes are. In fact, there are many otherwise thinly legitimate multi level marketing programs out there such as Amway, Avon, Mary Kay, Herbalife, Tupperware, and all sorts of online affiliate programs. However, many of these MLM based companies suffer from the same stigma and questionable scrutiny that MonaVie faces as well. While not outright frauds or scams like the way Nigerian 419 scams are for example, the same scammy concerns arise because many of these MLM programs really only benefit those at the top of the marketing pyramid and often encourage overzealous sales techniques that frequently lead to almost predatory recruiting tactics and pitches. Oftentimes as well, many of these MLM programs demand contractually obligated sales quotas that members must satisfy every month or face having to purchase the products themselves to meet the sales quota requirement. In the case of MonaVie's contractually obligated arrangement for wannabe new distributors into the program, new entrants are obligated to buy at least 4 bottles a month of the pricey acai berry juice. They don't come cheap and failure to sell enough bottles every month will require that the distributor contractually purchase the required quota for personal use.

As noted by an investigative news article from Newsweek, according to income disclosures, most of the million strong sales team of MonaVie appear to be really just drinking the juice themselves rather than selling them as originally intended. More than 90% of supposed distributors of MonaVie are actually considered wholesale customers, whose earnings were mostly discounts on sales to themselves. Remarkably according to the article, fewer than 1% of the MonaVie marketing pyramid's sales people qualified for commissions and of those, only 10% made more than $100 a week. The Newsweek article even goes on to state that according to a top MonaVie recruiter, while obviously not disclosed by the company, the MonaVie multi level marketing program's drop out rate's around 70%. It's certainly a fascinating tidbit to keep in mind as you ponder the question of whether MonaVie's a scam. While I personally don't think MonaVie is a scam as they do offer an otherwise legitimate fruit juice product, the acai juice company sure has rather unsavory fringe elements to it.

In regards to the secret world of direct sales and pyramid marketing, I had my first negative exposure to MLM programs when I was recruited by a company called Vector Marketing to sell Cutco branded knives back when I was just an 18 year old high school student. For some odd reason, many fellow high school students such as myself were targeted with elaborate marketing sales pitches by Vector Marketing recruiters to become trained in the art of tapping personal relationships to sell ridiculously and insanely overpriced Cutco steak knives to our friends and family members. Obviously, our recruiters were eager to train us into becoming their commission earning downline so that they could profit from our sales as our upline referrals. While the Cutco knives we lugged around and sold were of obvious high quality, they were no where even close to being worth the exorbitant price demanded of each individual cutlery. Quality is one thing, but they were and to this very day, are still vastly overpriced. While I was able to tap into my personal relationships and beg a few neighbors to shell out hundreds of dollars for a few knives out of pity, I remember always feeling extremely scammy and sleazy during my rehearsed sales pitches to supposed loved ones. As a mere 18 year old at the time, I wasn't too fond of���� having to take advantage of my close relationships for financial gain. There was nothing illegal or deliberately evil about the whole sales system, but the whole multi level marketing approach simply felt shady and rather manipulative to me.

Mova Vie Is Extremely Expensive and Overpriced Despite Its Alleged Acai Berry Health Properties

The MonaVie acai berry juice product is not cheap. In fact it's downright expensive - ridiculously overpriced at astronomically rip off levels if you ask me. A single MonaVie juice bottle will cost you $30-$40 per bottle, for a little more than 25 fluid ounces of the fruit berry mixture. According to the promotional material, to fully appreciate the nutritional benefits of acai berry juicing, you're supposed to drink at least 2 fluid ounces of the purple stuff in the morning, and another 1 ounce at night. At the rate suggested by the MonaVie company, a single bottle will last you about a week. At $30-40 a bottle, that comes out to $120-$160 a month, and $1,440-$1,920 a year. Unless you are swimming in money and flush with dollars like the professional athletes or financially well off���� like celebrities Oprah Winfrey or Rachel Ray, chances are, you're going to find regular consumption of this product to be well beyond your financial means. The lucrative price of each expensive bottle of Mona Vie can probably be traced back to the high cost of commission maintenance that must be paid out to the entire pyramid marketing chain upon each sale.

Because of the multi level marketing nature and aggressive direct sales promotional tactics of MonaVie distributors, a wide array of ridiculous health and nutritional claims seem to have blanketed the internet. Sometimes it's a little difficult figuring out which writer is trustworthy and which one is blatantly a sales guy. I have personal gut-feeling suspicions that sizable portions of these favorable web-based health comments and supposed online testimonials were made by MonaVie distributors and financially interested sales promoters trying to hype up the appeal of their pricey cash cow via fake product reviews. A quick browse of the internet quickly reveals all sorts of outlandish testimonies and anecdotal stories by random people - claims of how MonaVie acai juice drinking cured their heart disease, healed their arthritis, alleviated stress and depression, cured their acne, reversed their aging, repaired joint damage, got rid of joint and back pain, cured their cancer, treated their diabetes, made them more energetic, and even improved their sex life. The craziest claim I've seen was some gentlemen who claimed that his steady diet of Mona Vie acai berry juice made his special male anatomy organ larger and more virile. I've even read a few ridiculous claims by anonymous female commentators on various Mona Vie related blog posts touting how acai berry juicing grew their chests and helped make their breasts larger. The myriad of outlandish and totally unsubstantiated claims are quite abundantly available online - an unfortunate side effect that distorts the truth, whenever there is a lot of sales money to be had.

Now it's one thing for a product to be expensive and it's a whole different matter altogether if the product doesn't actually do what it says it is supposed to do. The literature and research on the amazing health benefits of drinking MonaVie and the supposed God-like healing properties of acai berry juice are still not entirely definitive. While there is little doubt that berries and fruits such as acai, blue berries, blackberries, and pomegranates common loads of nutritional vitamins and powerful compounds such as cell repairing antioxidants, the research is not yet entirely supportive that these are indeed super fruits that can cure all and heal all. There is scientific evidence that the acai fruit and other dark berries are uniquely high in Oxygen Radical Absorption Capacity (ORAC), a rating system that evaluates a food product's ability to fight harmful free radicals in the body, but that doesn't mean that a single fruit can potentially replace all other alternative sources of vital nutrients.

To be fair, the MonaVie company doesn't actually go out of its way to blatantly promote the MonaVie product as a magical berry elixir anymore. MonaVie does not actually make the health and nutritional claims itself. Due to stricter federal scrutiny of Mona Vie's official claims, the company has drastically cut back on its previous assertions of health benefits and healing properties. The company is now content with marketing the MonaVie drink as merely a high end fruit juice product, letting its legion of cult like Mona Vie acai berry drinkers and promoters hype the unbelievable health benefit innuendos on their own. After all, the motto of the MonaVie company is - "Drink It, Feel It, Share It" - which sounds more like a sales focused marketing directive of sorts to me.

Acai Berries Do Contain Lots Of Nutrients - They Just Don't Have Super Healing Powers As Suggested By Some Independent MonaVie Distributors

As a mild defense for the key heralded component of MonaVie's juice product - the acai berry does indeed contain abundant nutritional value. There is quite a bit of research touting the health benefits of acai berry as a good source of fiber, minerals, vitamins, polyphenols, and antioxidants for healthy bodily performance. The expensive acai fruit does indeed contain a wealth of nutritional benefits compressed into each little purple berry, but then again, much of the same health benefits can easily be found in large concentrations in other more common and cheaper fruits such as bananas, blue berries, and apples as well.

Despite my admitted fondness for the taste of acai, I'm extremely wary of buying into the whole MonaVie acai juice product because I simply do not know how much of acai can be found in each bottle. Because MonaVie refuses to disclose the actual composition of its juice drinks, we do not know for certain the exact breakdown of its juice cocktail and the exact amount of expensive acai berry concentrate in the blend. It's very important to keep in mind that the MonaVie juice mixture doesn't contain acai berries exclusively. It's comprised of an admitted blend of 19 fruits - including many common and cheap fruits like bananas and apples, easily found in your neighborhood grocery store. If you really buy into the claimed health benefits of juicing and nutritional potency of acai berries, there are much easier and cheaper ways to get your purple berry fix. Most grocery stores sell acai berry juice variations and even certain online stores sell similar acai berry laden juice drinks, acai powders, and acai capsules for much, much less.

The fact of the matter is that people are always looking for the easy way out and frequently are all too eager for a magic potion that will make take away the need to put in effort. There is plenty of research touting the overwhelming health benefits of a low fat, low sugar diet comprised of lots of fish and whole grain foods. There is also overwhelming evidence that smoking and excessive alcohol drinking wrecks havoc on physical and mental health, and that daily consistent exercise is absolutely essential to healthy living. Yet, we as humans seem to ignore those simple practices and remain perpetually enamored with the possibility that there are super fruits out there that can serve as magic silver bullets to our health problems and ailments. The reality is that there is no such thing as a one size fits all super fruit. Proper health and nutrition requires a good moderated balance of fruits, vegetables, and proper exercise - not the services of a single food product - especially not one that is so expensively priced.

How To Buy MonaVie Online And Test Out Acai Berry Juices For Yourself (Remember, It's Not Cheap and Its Health Claims Are Not Fully Substantiated Yet)

Recently, I purchased a few bottles of MonaVie online simply to test out and review the juice product for myself since I didn't know how else to try it out for free. While I have no intention of actually signing up as a distributor or getting myself locked into some multi level marketing contract, I think it's perfectly understandable if there are people out there who remain curious about the fruit juice blend. It's admittedly rather tasty, albeit extremely expensive and somewhat overrated. Personally, I don't buy the magical juice berry claims of the MonaVie supporters and chose to consume the drink on a one time limited basis as I would any new drink. If you really want to start juicing, buy a fruit juicer for yourself or buy pre-made fruit smoothies from the grocery store. Many of these pre-made blends contain acai berry and they're a much cheaper way to get exposed to the nutritional value of acai should you so choose to partake. If you really insist on joining the MonaVie acai berry craze, there are plenty of equally good generic acai berry brands out there as well - in various just-add-water powder products and pills.

In the event you are determined to test out MonaVie acai berry drinks or similar acai berry products based on curiosity, here are a few ways to buy them online. Remember, it's not an endorsement, and I'm just pointing the way for you if you insist:

  1. MonaVie Active Health Juice With Acai (Amazon) - 1 Bottle of the dark purple stuff.
  2. MonaVie Active Juice Bottles With Acai (Amazon) - 4 bottles - A way to buy MonaVie online without having to agree to some recurring sales contract.
  3. MonaVie Juice Bottles With Acai (eBay) - Cheapest method to buy MonaVie online without commiting to a distributorship agreement, but requires eBay auction bidding.
  4. Natrol - Acai Berries 1000mg Per Serving 60 Capsules (Amazon) - 60 capsules
  5. Organic Acai Fruit Capsules with Camu Camu (Amazon) - 60 capsules - The Brazilian acai berry in pill form.
  6. 100% Pure Acai Fruit Powder with Camu Camu (Amazon) - 90 grams - Just add water to make an acai powder juice drink.

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329 Responses to “The MonaVie Acai Berry Super Fruit Juice - Mona Vie Scam?” 

  1. Gordon says:

    Geez - what's with you people and the refusal to use paragraphs in your writing? Use paragraphs to separate out and delineate your individual thoughts! It's like one long ass run on sentence after another. Sheesh

  2. Anna says:

    Monavie is a joke and all of you know it or you wouldn't be so quick to defend it. You are making money off of it so of course your mind is warped. If Monavie is that powerful then you idiots wouldn't be trying so hard to sell it because it would be prescribed by healthcare professionals and not a distributer trying to make a paycheck.

    If we all "need it", then why is it so damn expensive and why the pretty bottle? And why use an MLM program to get the word out? If the owner really believed in his product to do everything he says it does and stand behind all the wonderful claims from drinkers, then believe me he would not be using a MLM program to get rich.

    My reletive got me to try Monavie. It has been two months and I have noticed nothing. I told her I would sign up if I noticed a change in my headaches and sleep patters as those are the two things that greatly effect my life. It did nothing for me.

    People we don't need a juice to make it all better. That is a quick fix for lazy people. If you want to live a healthy life then be kind to your body and eat healthy. Take control of your own life. Don't let some silly juice control you and the way you live it. Seems like this juice is making your life pretty hectic. Doesn't sound worth it to me!

    Take care all and hopefully you will make the right choice that is best for you.

    ~A

  3. Roseann says:

    No Anna. YOU'RE the IDIOT. For all the reasons I mentioned before and don't need to go into here again.

  4. Kirsty says:

    It's interesting how defensive some people distributing this product have sounded. I can't understand why??? I have tried Monavie and it was quite nice but to be honest is really quite expensive & I certainly did not wish to participate in selling the product. It seemed no different to becoming a Mary Kay or Tupperware consultant where you push to get distributors working for you so that you can earn more. My Uncle & Aunty were selling this and were trying to get me to become a distributor & it seemed too much work for little result, not to mention how pushy I would have to become to try and sell it. I hate door to door salespeople at the best of times and pushy salespeople when you go to makeup parties or likewise. I just wonder how many people the distributors could rope in if they weren't friends or family signing up? I workout & eat healthy & do not have any health problems. Good luck to those that choose to sell this product.

  5. Jay says:

    Let's keep the conversation civil and that goes for the people on both sides. No need to let a discussion devolve into childish name calling.

    Roseann, the 70% dropout figure was from the Newsweek piece and they attributed it to a top recruiter.

  6. Philip says:

    The product was recommended to me by a friend four months ago. I've had zero benefit from it. I have high blood pressure, triglycerides and cholesterol, all those number remained the same and I have not lost any weight.
    It was recommended to me to continue using it! Really?! For how long?? Six months, a year? All the while, I lose money and other people gain. Unreal!

    Look, it has not worked for me, if it worked for other, good for you.

  7. Roseann says:

    If anyone is actually interested, I'd be glad to show you my blood test results after 6 weeks on the Pulse. My total cholesterol went from 257 to 174. My LDL went from 161 to (I think - I don't have it in front of me) 77, my HDL went up quite a few points and my triglycerides went down as well. Every medication doesn't work wonders for everybody either. It's just something to try if you're tired of medications. I have the paperwork to prove it. And that's just one of the benefits that I've seen personally from it. Maybe my body needed whatever it's got in it more than someone else's. I consider myself very lucky to have found it and was surprised by the results as well. I don't think everybody will have the same results but since it worked on me, I'd think others would have at least SOME benefit. And no - I don't suggest that someone continue to take it and spend a lot of money on it if you don't have similar results. I just suggest TRYING it. And I didn't lose any weight with it but never expected to - nobody ever told me I would.

  8. Scott says:

    A guy I work with, and who is a distributor claims to be making $1500.00 a week with Monavie. I was just wondering what the odds are of this, and what percentage of distributor's are making this kind of money. Just curious.

  9. Anna says:

    Rosanne,

    I am sorry that you (or anyone else reading this) took my comments so personal. I never said that I thought I was better then anyone else. I am simply voicing my opinion, just like everyone else on this blog is doing. I do apologize for my "choice words" that were used, but do not apologize for having an opinion.

    These blogs just go to show what a headache Monavie is!

    For all of you Monavie drinkers....More power to you and may you continue to improve your health!!

    For everyone else....Keep on with the healthy diet/exercise and don't forget to eat your fruit ;)

    Take it easy,

    ~A

  10. Lynn says:

    I've never believed in the mystical powers of this fruit juice, but Roseann has given me even more of a reason to question the product as well as it's magical healing properties. These lengthy comments almost sound as though Roseann is trying to defend and convince HERSELF of the product's worth, not others.

    It's amazing to me that decades of strict clinical research haven't been able to provide the same results as this one bottle of juice. How could this have been over-looked for so long? Because it's a scheme.... All about the money, not the cure.

  11. Lynn says:

    One more thing, Roseann:
    It sounds to me as though you may have some personal issues with healthcare professionals and/or actual Medical Doctors. I'm not sure where you get the idea that MD's and other healthcare professionals work only for pharmaceutical "kick-backs" and not to take care of their patients. If you had spent any time at all in the healthcare industry you would realize how absurd your comment was.

    And a reality check: A Medical Doctor would not prescribe a specific name-brand fruit juice to promote healing after surgery. It's ridiculous that you would even suggest it.
    Keep in mind that not everyone with the title of "doctor" is an actual physician with a license in medicine.

    It's all about living healthy and taking care of yourself.

  12. kiwi greg says:

    sitting on the outside looking in at this debate one must ask the question...are you all Americans? from where I sit I find it amazing. Roseann sounds like a Born again christian trying to get the world to follow her banner and destroy the rest of the world becuase they don't see the light in quite the same shade of white she does. the best defence for someone being attacked verbally (or in this context ) is to not rise to the bait like a fish from forty fathoms.

    big compaines have a long history of coming to our counttry, making big promises, making a bigger mess and leaving before the are made to clean it up. Guess where they came from? guess where they went back too.
    CEO's of big companies seem to lose ethical balance as they drive to make a profit. there are lots of people parading around with the Title of Dr before their names. and they are entitled to. unfortunately the omit to say in what field the did their PHd. this is dishonesty by omission - an act showing lack of ethics.
    with what I have observed in my researching of the company ethics is not high on the list of top qualities among the major shareholders. this is not to say that the lesser ranks don't have it. sadly they, the rank and file, are usually very genuine in their fervour for good and truth but don't see the wood for the trees, the lies by ommission etc.

    good luck in your search people as you ponderously debate, as for me and mine we will continue to grow our own fresh food and live off the bounty of the land around us called New Zealand

  13. Jay says:

    Scott,

    The overwhelming majority of people that qualify as earning distributors make less than minimum wage for their efforts and that's before product costs and other expenses. So most people lose money working the business. No doubt that some people make good money but less than 1% of the active distributors make 65% of all the commissions. So the odds are very much against making the kind of money you described. In fact the odds are very much against you making more than the typical employee at McDonald's.

  14. Roseann says:

    I'm sorry, but would have to argue with the idea that most people that WORK this make less than minimum wage, only because - and I admit I haven't run any numbers, though I'd bet that no on on this blog has either - most of the "distributors" never intended to get rich off of this and only became distributors to get the product and wholesale and MAYBE be able to tell enough people to get their juice paid for. The reason you couldn't have run the numbers is because of the total "distributors" you really have no idea how many are working it and how many never intended to or "tried" it for a month or two and then decided to just drink it. That's been my experience with the people I've spoken with about it. So out of the 90 people or so in my downline, I have only 3 or 4 that intend to make much money out of it. Most don't put any time into promoting it other than to a few of their friends that they think it could benefit. I have told a few more than that myself, and do work it part-time if you can call it work. I do have my juice paid for and a little more but am not holding my breath until I'm making $1500/week. It would be nice to be able to replace my current income but I'm not going to be terribly disappointed if that doesn't happen either. The product itself is good enough for my efforts and if I continue to stay at the level I'm current at I don't consider myself to have been wasting my time - especially if I've been able to help a few people on the way - which this has already done. So I think if you were to actually look at the people that REALLY have tried to work the business and treated it as a business, I'd have to say that your numbers would be much different. You can't just take the total distributors and the number of top earners, remove them and then take the rest of the money that was earned and divide it out. That's not a fair representation at all. With that said, I've more than once said that I wish the company wouldn't pay the huge amounts they do to some of the top distributors because it's not necessary in the first place and it takes away from how good the product actually is - it encourages people to condemn them as just a money-making scheme. You don't hear anywhere near these comments about companies like Shaklee who also has some great products and pays their distributors along the same lines but not to the same extent as MonaVie. Which apparently doesn't encourage their distributors to go around "twisting" arms and dragging people to meetings as some of you have experienced.

  15. Jay says:

    Lets not forget that there are several requirements that must be met to be counted as active in the Monavie IDS numbers. To be counted you must not only sign up but you must sponsor at least one other person. You must have received at least one commission check. And you must have been active in any of the 8 weeks preceding the commission period. The less than $3,600 average doesn't include preferred customers, retail customers, or any other non active distributors that don't meet the requirements. But the $3,600 average does include top earners which makes that average even more appalling to an outsider looking in. If you want to throw out the top 1% the numbers get really ugly. The IDS makes it very clear that Monavie is a losing business opportunity for most who get involved. Are all these people REALLY trying to make it work? I'm sure many are not but they were all motivated enough to meet the conditions to be considered a distributor and a majority of them are not doing well at all. Most aren't even covering their own costs.

    It's no surprise to me that most aren't doing well with the business. I think it's really quite simple. Consumers in general are pretty savvy these days. Convincing someone that a fruit juice is worth the exorbitant sum that Monavie demands is a pretty tough thing to do. It becomes tougher when the facts are clear that the juice is nutritionally inferior to juices you can buy for a fraction of the price. There is so much information available proving that this juice is not worth the retail or wholesale prices that it's really not shocking that most people trying to sell it are having a tough time.

    I have no doubt that some people don't get into the business intent on making a fortune or working it really hard. But I also have no doubt that many do and quickly learn that it's not an easy path to success. As I posted above many of the top earners had to use some rather unethical tactics to get to where they are.

    I do agree that the top distributors shouldn't be making what they are currently. And I have serious doubts as to how many sales they are actually making. Logic would say that most of those commissions are coming from people making sales for them in their down lines. And it's pretty clear that the ones making sales aren't seeing much for their efforts while those at the top are laughing all the way to the bank.

  16. Lynn says:

    Roseann ~
    I think you are just being way too defensive.... It's not always necessary to have the last word against everyone's comment. I think this behavior may be what's causing people to doubt your writing.

    And yes, I do know the financials of pharmaceuticals. I also know for a fact that the average 12 years it takes to actually perform clinical trials and research is well worth it to the public.

    And FYI.... You can't legally forward a patient's medical discharge summary. That would be a HIPAA violation.

    Have an awesome day!

  17. Anna says:

    Thanks for the advice Rosanne. Since you think it is so important to quote on this blog, lets all go back to your post on March 13th. Enough said.

    Somehow this blog turned into Rosanne vs the "negative" people on here. But who is to say that you are not the negative one?

    My advice to you Rosanne. Take it a little easier on yourself if you are going to come to a public site and blog about a juice that many people are skeptical of. Did it not cross your mind that there would be several different opinions with the topic "The MonaVie Acai Berry Super Fruit Juice - Mona Vie Scam?"

    Take it easy,

    ~A

  18. Jay says:

    Let's go easy on Roseann. She's obviously passionate about the product and that's something I admire. I tend to agree that she sometimes takes stuff a little too personal but I'm guilty of the same thing from time to time. I think her passion for this particular product is a bit misguided but that's her call and it's something she obviously believes in. The conversation here would be boring if we were all on the same side and I for one enjoy a good debate. Especially when I know I'm on the right side (kidding, well sorta).

  19. Nara says:

    Why are you all so harsh on Roseann...I absolutely need to throw in my two cents. I don't know if Mona Vie is a scam or a fraud. Frankly, it's absolutely irrelevant in my opinion. If it works for her and some of the people in healing their various health ailments... that's enough for me. There are some things in this world we can't explain fully with traditional medical and health science....stuff like acupuncture for example...but these alternative forms sometimes do work. And so what if it's just what they call the placebo effect as they call it. Sometimes the mere wiff of belief is more powerful than the underlying substance. Like the power of prayer and believing in a God....if someone feels that it truly heals them physically by praying, who are YOU ALL to question something like this for example.

    And I don't believe people get scammed into these supposed acai berry juice or acai weight loss schemes without being overly greedy to begin with. MLM's are not scams....they may seem scammy because of the profit tiered nature of the systems, but that's how all businesses work! Almost all cars are sold on a commission based system and there are plenty of perfectly legitimate products that are sold via multi layer marketing

    Don't patronize and mock her with this fake "oh let's leave her alone because she has so much passion for this product" crap....

  20. Jay says:

    Nara my comments were not meant to be patronizing in any way. I was attempting to stop the unnecessary dog piling on Roseann. If they came across that way I apologize. When I said I admire her passion I meant it sincerely.

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